Kerry’s Blog
When I create websites for my clients, we work in a collaborative way so they’re learning about what websites are, how they work, and how to update them. These blog posts answer many of the questions my clients have as we work together. I hope you find this information helpful too.
Wait. Do you REALLY need a website?
Everyone tells you that you must have a website, but do you? Learn some of the ways you can promote your business without a website, either temporarily or permanently.
5 ways to declutter your website
Whether your website is new or has been around a while, decluttering the content to encourage visitors to browse is always a good idea.
Here’s the easy way to choose colors for your website
Whether you design your website on Squarespace or some other platform, you’ll be making color choices that are unified and compatible across your website, from the text to the buttons to the colors in the images. Designers call these color choices a color palette. Here’s how I simplify color selections for my clients.
Preparing to migrate to Squarespace 7.1
There’s no need to migrate to Squarespace 7.1 any time soon. But if you’re ready for a redesign anyway, you’ll get more design features if you migrate to Squarespace 7.1.
Why the Home page is the most important page of your website
Like the receptionist and reception area in an office, the Home page is the greeting area that needs to contain enough cues to reassure visitors that they're in the right place and give them guidance about how to find what they need and what to do now that they're there.
How to choose and connect a website scheduling program
Integrating automatic appointment scheduling with your website frees you from tedious back-and-forth conversations to set up appointments. I’ve tried and tested a number of scheduling programs and have two that I recommend to my website clients.
How to archive a page in Squarespace
Whether you want to archive a page for posterity or for your future use, here are the instructions for properly archiving the page without causing 404 Page Not Found errors on your Squarespace website.
What’s the difference between a personal and business Google account?
I recommend starting your business with a Google Workspace Business account so your business email address includes your domain name. But a personal Google account can be useful for many everyday tasks. In this blog post, I cover how the two types of accounts differ.
Changing the built-in Squarespace domain to something you’ll remember
Squarespace assigns every new website a built-in domain, a Site ID, that ends with “squarespace.com.” I recommend changing the random ID Squarespace assigns to be something you’ll remember.
How to show a background image behind your site header
To stretch and expand the background image to the top of your website, change the site header color style to Adaptive. The site header then becomes transparent so the background image shows behind the navigation text.
Remove the “www” from your website domain
You can remove the "www" to shorten your website URL to make your website name more visible. You can do this with a primary domain registered with Squarespace or one registered with a third party.
How to connect your blog or website page to a link preview image
The clickable image that shows up on social media posts is called a link preview image. In Squarespace and other website editors, you can designate a specific image to show up when you share a website page on Facebook, LinkedIn, or Twitter/X.
What's the purpose of your website?
Understanding in advance how your website will support your business will inform your website's design and content.
What’s the aspect ratio of an image and why should you care?
The aspect ratio of an image is its width relative to its height. Understanding aspect ratio helps you design your pages with images that look attractive and well-matched. Aspect ratio choices can also help with planning and choosing images you’d like to use on your website.
Why you should hire a Squarespace Circle Member designer
As a Squarespace Circle Member, I bring lots of benefits to my clients’ projects through the supportive professional community I belong to. As my client, you also get direct benefits I pass on to you, like an extended 6-month trial period and 20% off your first annual purchase.
How to check your website without logging out of Squarespace
Being able to preview your website live without logging out of Squarespace is a convenience for testing and proofreading before you launch.
Best practices for creating a Social Sharing image
You can add a Social Sharing image to Squarespace to be shown as a link preview for your website when you share a URL on Facebook, LinkedIn, and Twitter. The size of 1200x628 pixels works best for those platforms. You can also set custom images for specific website pages or blog posts to draw extra attention to them.